Kia ora, I'm Guy. My work sits at the intersection of design, research, and strategy. I help organisations better understand the people and communities they serve, and work with them to co‑design experiences, services, and strategies that make a positive difference.

Over the past decade, I’ve worked with teams across education, health, and local government, supporting projects that aim to make systems more equitable, connected, and human. With a background in anthropology (MA) and design (PhD), my approach draws equally on social research and design practice — making sense of complexity, turning insights into ideas, and finding practical ways forward.

Interested in working together? Get in touch!

CONNECT

Design Research & Insights, Ethnography, UX/CX, Human-Centred Strategy, Service Design, Co-Design & Facilitation, Experience Mapping, Prototyping & Concept Development, Stakeholder Engagement, Ethics, Design Capability Building, Design Training

CAPABILITIES

CREDENTIALS

PhD, Design / MA, Social Anthropology

PUBLICATIONS